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I'm the creative director behind BrandSeed.

 

My love for business and design started way earlier than it probably should have. While other kids were at soccer practice, I was glued to the early version of Vistaprint, designing business cards for my first little venture at age 11. That stack of cards with my brand and name on it? Pure magic.

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Since then, I’ve dabbled, built, and grown all sorts of brands, including a clothing line that took me all the way to opening a store in Brooklyn, dressing top models and celebrities. Fashion was fun, but what really lit me up wasn’t just the clothes, it was the branding, the marketing, and the design that made the whole thing feel like a business. I realized I’m happiest when I’m building something from the ground up, so I started freelancing in design and managing social media on the side just to get more of it. I’ve had the chance to work across industries like restaurants, real estate, fashion, editorial, and chiropractic, to name a few.

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I decided to make it official and go all in. I went to school for Graphic Design and found the sweet spot between my business brain and my artsy creative side. Now, I get to help other people plant their own brand seeds and watch them grow. Because to me, good design isn’t just about looking pretty, it’s about having roots, strategy, and a story behind it.